Apparel

Our parent-favorite footie is an every day (and night) essential with magnetic closures that make dressing easy. magnets are quick, quiet, and a l...

A soft, stylish all-day and all-night wardrobe staple with smart magnetic fasteners that makes changing time easy as 1, 2, 3. With our no over-the-...

Our modal Magnetic Footie, designed with magnetic closures, is a quick and quiet lifesaver for all-day and middle-of-the-night diaper changes—that'...

meet our grow with me convertible coverall, a one-piece that lets you adjust its features as your baby grows. magnetic closures ensure quick and qu...

Our organic cotton Magnetic Footie, designed with magnetic closures, is a quick and quiet lifesaver for all-day and middle-of-the-night diaper chan...

Our parent favorite footie is an everyday (and night) essential with magnetic closures that make dressing easy. magnets are quick, quiet, and a li...

Lighten your carrying load with a microfiber beach towel by The Royal Standard, a lighter and more compact alternative to t...

Our modal Gown & Hat Set is a newborn, late-night must-have. Magnets take diaper changes to a new level of fuss-free efficiency, while a closed...

There's something oh so cute about tiny baby jeans. Made of durable yet buttery soft denim for baby and presented in a beautiful gift box, My Firs...

Our modal Gown & Hat Set is a newborn, late-night must-have. Magnets take diaper changes to a new level of fuss-free efficiency, while a closed...

Our modal Gown & Hat Set is a newborn, late-night must-have. Magnets take diaper changes to a new level of fuss-free efficiency, while a closed...

Made with the softest mix of cotton, nylon and spandex, this baby sock set features a garden print with no-slip grip. Also the sweetest gift box t...

There's something oh so cute about tiny baby jeans. Made of durable yet buttery soft denim for baby and presented in a beautiful gift box, My Firs...

The Woodside Knit captures the charm of the forest with a whimsical moss-green pattern of deer, owls, rabbits, and mushrooms.  Crafted from an ultr...

We have the perfect outfit for your precious little boy This soft, mid-weight, cotton knit baby jumpsuit will keep baby warm while looking photo-r...

Crafted from a mix of high-quality CozyChic® and Boucle yarns for softness and breathability, this classic cardigan features a relaxed, generous fi...